For the first time since its launch in , its runway show has been cancelled, with model Shanina Shaik telling reporters that the company is trying to work on its branding. Lingerie brands aimed at young women, such as Aerie , ThirdLove and Lively, promote body diversity and oppose airbrushing. It was based on the idea of a Victorian boudoir — hence the name — and the original shops were kitted out that way, all drapery and chandeliers. Perhaps this is why the chain found itself in trouble and was scooped up in by Wexler who supposedly made it more female-focused. When I co-wrote a feminist book, The Vagenda, there was a whole chapter on the way lingerie is marketed.
Victoria's Secret is canceling its fashion show
The annual Victoria's Secret Fashion Show will no longer be shown on TV
Year after year, the beloved lingerie brand wows the country with its glamours designs, show-stopping wings, flawless models , and epic performances. Once we found out the angels will be landing their wings in New York City this year, we immediately wanted to know who will be taking the stage to perform. Some of the biggest names in music have shared the stage with the angels, including Justin Timberlake , Ed Sheeran , Rihanna , and many, many more. In , some of the biggest stars took the stage to perform one epic show. Lady Gaga held her own while sharing the stage with Bruno Mars and The Weeknd, who have previously performed on the runway.
Victoria's Secret says TV no longer 'right fit' for lingerie show
You'd be hard-pressed to find anyone in the US who hasn't come into contact with Victoria's Secret in one way or another. Since the late s, Victoria's Secret has been one of the best-known and most talked-about brands in the country — increasingly, not in ways that it might hope for. But it has had a powerful role in defining what sexy is in the modern day via its racy lingerie and annual runway shows and in its heyday, these enabled the company to achieve blockbuster sales and reach global status.
After Savage X Fenty streamed its first-ever runway show, higher-ups at Victoria's Secret were probably relieved they canceled their annual televised fashion show. And it was quickly compared to the annual, now-canceled, Victoria's Secret Fashion Show. The reasons for the comparisons are fairly obvious: it's a fashion show-cum-entertainment program that centers around a lingerie collection, features lots of celebrities and musical performances, and is aimed at consumers. But beyond these basic descriptors, the similarities cease — and for Savage X Fenty that's a good thing.